Build a B2B ordering mall to implement the unified management of contents

Background

This chemical international trading company founded in Taiwan, has set up a large-scale production network in Ningbo, Jiangyin, Dongguan, Tianjin, and other cities, and is regarded as the greatest worldwide EPS specialist. Its business covers EPS production, Chemical product trading, packaging materials, plastic recycling, and more.

Challenge

The inability to meet business development demands with old paper-based management resulted in high communication costs, low efficiency, non-smooth business processes, and delays in progress. Implement global order management on a unified platform to ensure fair product pricing, maintain business profitability despite price fluctuations, and implement product information management and maintenance.

Approach

Build a B2B ordering mall based on the SAP Commerce Cloud to implement the unified management of contents, enable independent ordering for agents, and integrate the ERP system and shipping system to obtain synchronised information. Manage the standard price of raw materials and the various factors that influence market price (regions, logistics methods, and types of customers) on the platform and calculate the sale price of raw materials. Build an after-sales feedback channel for customer complaints to handle feedback from dealers effectively and promptly to improve the overall dealer experience.

Key results

Benefits

Improve the conversion rate of deals and optimise the customer experience by building an integrated platform that covers the whole process of in-sales and after-sales businesses. Create an integrated sales and service management platform which can integrate the business management in the back office and sales platforms in the front end to achieve whole process coverage and sales automation, reducing costs and improving efficiency and customer experience.

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